Thursday, 15 April 2010




The poster is very simple as it has only one image on it. The image is of the main protagonist, Matt Damon, this shows that he is the main character and the action will take place around him. The poster is in black and white possibly to pay homage to the old war films before it or possibly to try and convince the audience that the film will be simple to allow a plot twist later in the film. The lack of colour is also a genre indicator and gives clues towards the narrative because the black and white signifies the film might be of a bleak nature. His costume suggests that the film may be of a violent nature because he is wearing a bullet-proof vest.

The main body of text on the poster refers to prior films of this genre that this director and actor combination have been involved in, this tells the audience that they can expect a similar format for this film. "Matt Damon" is the second largest title on the poster behind the name of the film, this is because he is a well-known actor known for making this genre of films and this will bring in a large audience by itself. The title "Green Zone" is the only part of the poster that is in colour, making it the focal point of the poster. This draws the audience's eye into the title and as the title is in green it relates to the the name of the film and allows audiences to remember it easily.

Inception Poster Analysis

Inception is the new film by Christopher Nolan, scheduled for release in 2010, not a lot is known about the plot of the film, all that is known is that it is a mind influenced thriller starring Leonardo DiCaprio.
The First thing to draw your attention to the poster is the main image of what appears to be Leonardo DiCaprio standing knee high in water, holding a gun and surrounded by a city scape. These four things are clear indicators to what we can expect from the film, firstly the fact that in the middle of the screen is the lead actor shows that he is the main character and important to the film, the main character is also holding a gun which could link to violence in the film or maybe portray him as a policeman, being in the middle of a city could show where the film is situated being in the middle of a busy city allows people to relate to the film and with the inclusion of the apparent flood, this asks questions on how, why and when does this happen.
At the top of the poster is the name Leonardo DiCaprio, which is very bold and stands out from the background, which shows that this is one of the selling points of the film.
Just below this is the tag line "Your mind is the scene of the crime", this is an indicator to the influence of the mind in the film the fact that the word mind and crime are linked in the same sentence could link to a police thriller, or a science fiction film.
The title itself is pushed down to the bottom of the poster, perhaps showing its relevance to what the poster is trying to achieve, however its font and style are very different to the other writing on the poster, being written in red, may link it to violence. The word Inception itself means the beginning of something, which asks what relevance does this have to film and if it does what is it the beginning of.
On top of the title in very small writing is "A Film By Christopher Nolan" while under the title is "From the director of the Dark Knight", although both of these are the same person, it shows that Christopher Nolan is not a household name but the Dark knight is, this clearly shows the selling point of the film to be the involvement in the dark knight and not the man himself.

Film magazine: Front cover Analysis




This is Empires january 2007 magazine front cover. Empire magazine has been around for decades and has been renouned for its good write ups. Here is my analysis of its front cover and how we could use this to help when creating ours.

The first thing that strikes me when looking at this magazine front cover is the name of it. "Empire", In both magazines i have analysed, it has had the same font and colour writing. This tells me that this is how audiences recognise the magazine brand.

I then next notice the dominant picture which covers the majority of the magazine cover. The man in the picture is staring right at you with his hand trying to get you. That hand position is also how spiderman opens his web. This photo has been used to try and literally grab the audiences to make them buy the magazine.

I then notice that this magazine is mainly going to be about Spider-man. This is because it says about the new look Spiderman and talks about how the film is unmasked within the magazine. This tells the audience that this is most likely going to be the film to whatch right now.

I think this front cover is good because it is kept very simple. There is one main picture and does not have writing written all over the poster. I think we should take ideas of this magazine of how simple it is and how it attracts its audience. I also think that maybe we should take ideas of how we betray Lola, and maybe she could hold a pose similar to this to drag our audience towards the magazine.
Above is an image of the front cover of Empire Magazines July 2008 Edition which headlines the latest Batman film; The Dark Knight. Empire is taken over by the films thematical colouring of black and blue. Black is often associated to death, evil, and mystery which will therefore probably be included to some degree in the film. Likewise, blue has its own connotations; it is not as emotionally warm as opposing colours such as orange or red and is often used to represent masculinity. The dominating focus of the image is on the mask that the face is wearing. Batmans mask is highly iconic, so it is relevant and effective to emphasise it because it causes associations with the established and successful brand. Any sequal film will aim to target previous fans of original material as well as new generations and different demographics. The character is engaging the audience with a menacing stare that gives a depth and indication that he has a mission he is intent on acomplishing. The frame of his face is illuminated which is a technique of dramatisation. We can also see that his outline has been blurred which conjures the idea of movement and velocity; this is emblematic of the action theme of the film and the high paced activity it is likely to entail. The content of the cover on the whole is unfussy so attention is easily drawn to the films title which is juxtaposed with a taglined caption that gives details of release.

Tuesday, 13 April 2010

Blog Completion

Luke,

You need to add your film poster and your film magazine front cover. As far as your evaluation is concerned there is little evidence of how effective you think your whole campaign is and you have not responded to audience feedback and said what you could have done differently.

This HAS to be done by Firday or you will not recieve the marks you are capable of Luke.

Mr Thornton